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Why AlphaSummit Will Be Different

By Heather Zynczak, CMO of AlphaSenseAugust 20, 2025
AlphaSummit

I love customer events – they’re among the most energizing parts of being a CMO. There’s nothing quite like the adrenaline of standing backstage, hearing the opening video build anticipation, and watching the first speaker step onto the stage. Even more rewarding is seeing the excitement in the audience – whether it’s when our product leaders unveil the roadmap ahead or when customers meet a celebrity they admire.

Over the years, I’ve had the privilege of building and launching several customer conferences. Each one was designed to bring people together, spark connections, and highlight how innovation can transform industries. But AlphaSummit 2025 is different.

This isn’t just another customer event – it’s a turning point.

The Power of User Conferences

There’s something uniquely powerful about a customer conference. It’s not just the sessions or the announcements – it’s the energy in the room when people who share the same challenges and ambitions connect. It’s the moment when a customer hears directly from a peer, “Here’s how we solved that exact problem,” and suddenly a new path forward opens.

At AlphaSense, we’ve seen first-hand how our customers drive transformation inside their organizations. Bringing them together at AlphaSummit means creating space for those stories, those insights, and those “a-ha” moments that only happen when great minds meet in person.

Why AlphaSummit Is Different

What sets AlphaSummit apart is that it represents more than product updates or thought leadership – it’s the debut of a new era for AlphaSense.

Part of what makes this year’s event so special is the combination of factors that simply don’t come together at most conferences.

  • The location itself is a first for me – New York City, the city that never sleeps, with a venue that offers one of the world’s most breathtaking views.
  • The innovation we’ll showcase on stage is unprecedented; in fact, we have more breakthroughs than we have stage time to cover, a true reflection of what it means to deliver products at the speed of AI.
  • And then there are our customers: the high-caliber, industry-shaping market makers who set the tone for entire sectors. Their presence elevates the experience, attracting equally exceptional speakers – like the former chair of Goldman Sachs – who want to be in the room with this elite audience.

Finally, we are moving beyond being a best-in-class search and market intelligence provider. We’re showing the world what it means to be an end-to-end AI platform for strategic decision-making. This shift isn’t theoretical; it’s real, and it’s happening now. AlphaSummit will be the first time customers experience the full power of this transformation – through live demos, hands-on sessions, and stories from enterprises already rewriting how they work.

The AI Opportunity

AI is the thread connecting every conversation at AlphaSummit. Not hype, but practical, workflow-embedded AI that changes the pace and quality of decision-making. For years, leaders have struggled to keep up with the speed of change in their industries. With AlphaSense’s AI agents, customers are no longer just keeping up – they’re getting ahead.

At AlphaSummit, we’ll show how AI can augment the role of every strategist, analyst, and decision-maker. It’s not about replacing human intelligence; it’s about amplifying it.

What Comes Next

I’ve seen what great customer conferences can do. They accelerate adoption, strengthen communities, and inspire innovation that lasts long after the event ends. But AlphaSummit is poised to go further. It’s not just about what’s next for AlphaSense – it’s about what’s next for the companies we serve.

And that’s why I can confidently say: this will be the best user conference I’ve ever had the honor to launch.

Learn more about AlphaSummit, we hope to see you there! https://events.alpha-sense.com/alphasummit2025/

About the Author
  • Heather Zynczak, CMO of AlphaSense

    Heather Zynczak, CMO of AlphaSense

    With over 25 years of experience leading marketing at high-growth and pre-IPO technology and SaaS firms, including prior IPO experience, Zynczak is ideally suited to helm AlphaSense's marketing efforts at the company's rapid growth trajectory, and brings unique expertise to the existing executive leadership team.

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Why AlphaSummit Will Be Different